Madhvendra
Tiwari (Maddy)
Eight years of taking AI products from first sketch to signed contract. Engineer by training, product leader by trade, strategist by appetite.
Claims are cheap. Here are numbers.
Each one sits in context on the work page: the situation, what I did, what moved.
$0K
Pilot contracts in the six months after the beta went live, at 90% retention
Instill · 2024
0%
Revenue growth in eighteen months, $500K to $950K, across eight XR products
Vizara · 2021 to 2022
0%
Onboarding completion, up from 40%, after reading 10,000 user sessions
needl.ai · 2023
£0.0M
Annual value case for Lloyd’s Register, with a 200%+ ROI behind it
Lloyd’s Register · 2026
0
Promotions in four years, fabrication engineer to product and BD manager
Vizara · 2018 to 2022
0
AR, VR and mixed reality products launched in eighteen months
Vizara · 2021 to 2022
90% ×2
The number behind the numbers: 90% retention across Instill’s pilot customers, and 90% across Vizara’s client base. Things I build tend to keep their users.
Both books of business, independently
Five cities, each a different education.
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2014
Jodhpur
Mechanical engineering at IIT Jodhpur. Race buggies, a team of 25, and brakes that concentrate the mind.
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2018
New Delhi
Digitising monuments at Vizara. Four years, three promotions, work shown at Dubai Expo 2020.
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2022
Bengaluru
Growth product at needl.ai. Fifteen A/B tests across 50,000 users. Cohorts settle arguments.
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2023
Los Angeles
First product hire at Instill, building AI that helps enterprises read their own culture.
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2025
Edinburgh
The MBA year. Strategy for Lloyd’s Register, an award-winning health AI concept, board-level work.
Shipped, sold and safeguarded.
All work →Instill, Culture Operating System
First product hire. Enterprise AI that reads how teams work, with a bias audit that made it trustworthy enough to sell.
Lloyd’s Register, AI strategy
A three-phase AI roadmap for commercial operations at one of the world’s oldest maritime institutions.
Vizara, heritage in three dimensions
Monuments scanned, printed and sold. Shown at the National Museum and Dubai Expo 2020, noticed by India’s Prime Minister.
From people who hired and shipped with me.
“Rare versatility. Rare speed. One of the strongest operators I’ve worked with in any stage company.
Dan Kasper Founder and CEO, Instill
“He can brainstorm on strategic level while giving actionable product roadmap the next day.
Abhishek Siroya Collaborator across multiple projects
Written in public.
Notes on products and AI, for the 11,000 people who follow along on LinkedIn.
Perplexity’s real product is curation
The model marketplace is the shop window. The product underneath is an editor, and that is the part competitors keep missing.
Read on LinkedIn ↗ October 2025When AI fails, it is trust that crashes
Cruise did not lose a robotaxi. It lost permission. What the case teaches anyone shipping AI into the physical world.
Read on LinkedIn ↗ The restMore notes that held up
On the ROI of AI agents, what Gallup’s data says about teams, and the personal AI copilot I summon from WhatsApp.
All thinking →